HMC_Brand_Strategy_Checklist_V2
Most people, respectfully, think of marketing in one form of another-a web site, social media, maybe some lead generation or a cool brochure. It is often-times thought of as just one thing, or a little bit of this and a little bit of that, rather than a holistic...
Marketing versus Advertising. Often interchanged. And Confused. It’s easy to see where they get mixed up…it’s about cool images and getting your brand seen, right? Or a cool sound track with awesome graphics. Well, not really. So, what...
This week, a longtime Google employee confirmed his resignation from the company, Google announced plans to revive a failing product, and some tests involving AdWords and YouTube have been discovered which could end up being permanent fixtures of search results. More...
In this blog series, we are discussing “the touch process” in your marketing strategy and how you can leverage your website as an effective marketing tool. It takes 7-9 touches to really reach your target audience in a marketing campaign. Although it is...
